[ad_1] The company isn't the first to try and own something that is publicly and widely used. August 24, 2018 2 min read To paraphrase Amy Poehler in the 2004 classic Mean Girls, Proctor & Gamble doesn’t want to just make regular cleaning products, it wants to make cool cleaning products.It seems that in a move to appeal to a younger demographic, the parent company of brands including Febreze and Tide filed for trademarks for the use of internet favorite acronyms LOL, FML, NDB and WTF on household items such as liquid soap and dishwashing detergent.The application is still in consideration and apparently this line of products isn't in the offing yet. While...
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Saturday, 25 August 2018
Virtual Assistant Options for Any Company -- From Startups to High-Flyers
[ad_1] VAs can cover your bookkeeping, social media, writing, customer service and programming needs, as much or as little as you want them to. August 24, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. While the Beatles may have gotten by by with a little help from their friends, you may not be so lucky: In fact, as an entrepreneur and business owner, you probably need professional support.Related: 10 Things to Outsource to a Virtual AssistantAlthough you could hire another employee to perform those tasks you want done, you might, instead, join the increasing number of businesses choosing the option of a virtual assistant....
WNBA President Lisa Borders Shares Why She Believes 'Failure Is Not Fatal, It's Feedback'
[ad_1] Bouncing back from those moments requires trust and collaboration. August 24, 2018 7 min read In this series, Open Every Door, Entrepreneur staff writer Nina Zipkin shares her conversations with leaders about understanding what you have to offer, navigating the obstacles that will block your path, identifying opportunity and creating it for yourself and for others.Three years ago, Lisa Borders knew exactly what to expect from her job. She was vice president of global community affairs at The Coca-Cola Company and chair of The Coca-Cola Foundation.It was a company and an environment that was a part of her history. The Atlanta native’s maternal grandfather...
Want a Billion-Dollar Brand? Invest in Quality Photography.
http://img.youtube.com/vi/b40Q15YeB8U/0.jpg [ad_1] Kylie Jenner has taught us that a picture is worth more than a thousand words. It can also help you build a billion-dollar company. August 24, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. What can the youngest self-made soon-to-be-billionaire, Kylie Jenner, teach aspiring entrepreneurs about the importance of quality photography?Everything.Related: This Ad Agency Head Spends Half His Time Taking Photos for Instagram. Here's Why He Doesn't Consider It a Side Hustle.If there is one thing the Kardashian/Jenner tribe can teach us all about creating a successful luxury lifestyle...
On Word Choice and Knowing Your Audience
http://cache.johnchow.com/wp-content/uploads/2018/03/words-688x387.jpg [ad_1]There’s this old saying that’s been passed around and repeated so many times that it has almost lost all meaning. A picture is worth a thousand words. And especially in this modern age of social media and shrinking attention spans maybe that’s true. Instead of typing out a thoughtful comment to a post on Facebook, you just send over a funny GIF with a 90s pop culture reference.Maybe instead of taking the time to write out a short message to a friend or loved one, you reply with a series of emojis because you think it’s clever. I’m not judging. I do it too. Or maybe you...
Planning for Retirement? Let These NFL Players Be Your Teachers.
[ad_1] Our nation faces a retirement crisis, but six football players may have figured out the right path that we should all be taking. August 24, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Our nation faces what has been labeled a "retirement crisis," given the fact that the majority of older Americans --including many entrepreneurs -- aren't on track to meet retirement savings goals.Related: How to Pay Zero Taxes Legally in RetirementIn fact, a quarter of Americans are planning for Social Security to be their primary income source during retirement, according to a Personal Capital survey. However, the Social...
5 Ways Bad Leadership Can Destroy Your Business
[ad_1] Lead your team from the front. August 24, 2018 9 min read Opinions expressed by Entrepreneur contributors are their own. Contrary to what you believe, you don't have a marketing or sales problem. Most businesses think they do. In reality, they have a leadership problem. That's one of the biggest lessons you can learn as an entrepreneur, and it will radically change the way you lead your team and the trajectory of your success.Related: 50 Rules for Being a Great LeaderAs an entrepreneur, you can't hide in the background. By default, you're the person who will make the big decisions for your company. But, while leadership is something most entrepreneurs...
With Higher Prices and Less Product, California Dispensaries Face Angry Customers
[ad_1] August 24, 2018 6 min read Brought to you by Marijuana Business Daily Licensed marijuana retailers in California are struggling to cope with customers angry about price hikes and less product choice – a direct result of the state’s new packaging and testing regulations that took effect July 1.Here’s a look at some of the concerns related to the state’s current business environment as well as how some companies are tackling them:Related: Beware the 'Weed Apocalypse'1. Negative reviews are piling up and sales are down in many places.Poor customer critiques online – particularly on sites such as Yelp and Weedmaps, which help drive foot traffic...
Top 25 Digital Marketing Articles – Week of 08/24/18
https://upcity.com/wp-content/uploads/2018/08/top-marketing-articles-august-24.jpg [ad_1] This week’s roundup includes tips to improve customer retention with Email Marketing, create interest in your audience using Social Media headlines, and make your website Mobile friendly.Learn how to make your Content Marketing strategies more effective, and protect your Online Reputation. We’ve covered all of this news and, much more, below!From the UpCity Blog:This week’s Agency Framework goes over what it takes to more effectively manage a remote team and how to overcome the challenges that can arise along the way.If you’re in the...
Why You Should Focus on Your Strengths as a Business Owner
[ad_1] People always say to focus on your weaknesses, but as a business owner, focus on what you're good at instead. August 24, 2018 3 min read This story originally appeared on Due We hear a lot about taking our weaknesses and working on them until we become strong in those areas.Unfortunately, trying to turn weaknesses into strengths might not be the best or most efficient use of your time as a business owner. Recently, I came across a philosophy that recommends you focus on your strengths, rather than wasting time on weaknesses.As a business owner, it can be tempting to try to do all the things all the time. Or at least spend time getting...
7 Major Conferences for the Healthcare Marketing Industry
https://upcity.com/wp-content/uploads/2018/08/top-healthcare-marketing-conferences.jpg [ad_1] Each year brings new challenges to the healthcare marketing industry. Not only are you appealing to a shifting patient base, but there’s also changing compliancy standards and regulations that need to be considered. For many in healthcare marketing, being successful requires not only staying ahead of marketing trends but learning how they apply to their industry specifically.For those who are looking to expand their skills and expertise, attending a healthcare marketing conference can be one of the smartest career moves to make. At...
5 Meditation Apps to Help You Find Your Peace
https://assets.entrepreneur.com/images/misc/1534964108_1-calm.jpg [ad_1] Stressed at work? Feeling like you can't appreciate the little things in life? Meditation could help. August 24, 2018 7 min read In January 2018, more people Googled the term “meditation app” than any other recorded month. Although it’s no longer time for New Year’s resolutions, it’s never too late to invest in feeling cool, calm and collected.There’s plenty of anecdotal evidence that meditation works -- just look at the reviews section for any meditation studio, book or video. But, thanks...
How to Run Contests That Encourage User-Generated Content
https://www.quicksprout.com/wp-content/uploads/2018/07/increase-chances.png [ad_1]Are you looking for a new way to spice up your marketing strategy?Your current promotions may be effective for now, but you need to mix things up. After a while, using the same marketing tactics over and over again gets stale.Promotional contests are one of my favorite ways to keep an audience engaged.This is a great opportunity for you to increase brand awareness and even build hype for a new product launch.The best promotions give something away to participants.There are a few different types of such promotions.Contests require some type of skill. People who enter...
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