[ad_1]The road to beginning a successful online business is full of hard lessons. I’m kicking off the new year with a story about learning, making mistakes, and succeeding anyway. I’m sitting down with the founders of Hmong Baby, a couple who, after experimentation and validation, were able to have enormous success with their products. Welcome to 2018!Hmong Baby is a brand that helps bring the Hmong culture together, spreading and preserving that culture by teaching kids about it. They started out with flashcards, and they recently launched their first board book. Awesome!I’m super stoked to introduce Mykou and Touger to you. They’re going to talk about how they got started with this business, why, after a number of failures, they landed on...
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Saturday, 24 March 2018
Is There Life After Amazon Go for Your Local Retail Cashier? 4 Lessons This Technology Offers
[ad_1] Don't weep for those cashiers. They're headed to more productive, better-paying jobs. And you're headed to better customer service. March 23, 2018 7 min read Opinions expressed by Entrepreneur contributors are their own. Shoppers in Seattle recently got a taste of the future with the debut of Amazon Go. This new store offers a retail experience like no other: Customers walk in, grab items and walk out -- no cashier required. Thanks to hundreds of cameras and sophisticated software, the store tracks which items customers take and bills their Amazon accounts for the total.Related: 6 Things We've Learned About the New Cashierless Amazon Go StoreRemember those once-ubiquitous...
Start. Stop. Continue. Making Real Progress in Your Business
https://secure.gravatar.com/avatar/3909061c014088968ae8f00069d0fc8c?s=128&r=pg [ad_1]Here's a simple metric to help you identify where to spend your time in 2018. Pat FlynnJanuary 1, 2018I once heard a phrase that has stuck with me for years, and has become one of the most important phrases for my business:“You can’t improve what you don’t track.”It’s a simple idea, yet so easy to forget, or just ignore. This phrase has been an essential part of my planning and building of my business, and it’s helped me understand, as the CEO of my company, that I need to track metrics in order to fully understand how to improve.If I don’t track the data,...
The Definitive Guide to Instagram Analytics
https://assets.entrepreneur.com/images/misc/1521738545_graphic-style-4a.png [ad_1] Use the photo-sharing platform to track your customers and viewers. Then compile the Instagram analytics your business needs. Here's how. March 23, 2018 18 min read Opinions expressed by Entrepreneur contributors are their own. Lesya Liu is a social media strategist and a photographer. She specializes in combining art and marketing to create compelling storytelling, both visually and textually.Instagram, the photo- and video-sharing platform, is undoubtedly the hottest social media outlet...
SPI 298: Before Your New Year Begins . . .
[ad_1]Today’s episode is a very special one, and it’s just you and me. We’re closing in on the end of the year, and there’s a lot to talk about. This time is a great opportunity to reflect on the past year and what’s to come for the year ahead. Hopefully you’re already thinking about 2018 and the things you’re going to try, what you’re going to experiment with—but hopefully this episode inspires you to go even further, to be vulnerable, and to be courageous.This episode is a little bit of an experiment (because that’s what I do here)—I really wanted to switch up the normal episode format with this one. And experimentation is one of the big takeaways: It isn’t easy, and often we don’t know what the results are going to be. A lot of what we do...
How These Entrepreneurs Use Feedback and Honesty to Build a Thriving Business
[ad_1] Feedback can be an incredible tool to help your business grow. March 23, 2018 2 min read Opinions expressed by Entrepreneur contributors are their own. One of the best ways to grow, in business and life, is through feedback from the people around you. At least that’s what helps co-founders Matthew Michaelson and Calvin Bohn of Smalls, a company that creates cat food using human-grade ingredients.Related: 5 Steps for Giving Productive FeedbackIn the video, Michaelson shares why he and Bohn prioritize open communication, criticism and feedback from one another in order to foster a growth environment. And even as they scale and hire more employees, this will continue...
SPI 297: Looking Back at 2017—What Went Well, What Did Not
[ad_1]This episode is all about learning from mistakes. Last week we talked about my plans for 2018—well, a lot of the lessons I learned this year resulted in those plans. Today, I’m sharing those lessons with you, not just as an example of what not to do, but to reveal what decisions I made for 2018 because of those experiences.Today I’m talking about the big picture, looking back at 2017. I’ll be discussing my struggles with time management, specifically how saying “yes” too much got me to a point of being overworked. I’ll be talking about the physical product launch that didn’t go according to plan, the two habits I let slip mid-year, and a target that I set for myself that I did not hit.As always I’m being fully transparent—it’s all out...
How Color is Important in Your Content Strategy
http://cache.johnchow.com/wp-content/uploads/2018/03/web-colors.png [ad_1]An effective content marketing strategy has many different elements and each one has to be tested to find if it works within your niche. You have to put together a strategy that resonates with your audience or you won’t be able to increase conversions or meet your bottom line. The only problem is, with content marketing, you have to test and tweak several elements and this can take time. For example, so far, what I’ve learned is that:Topics play a crucial roleDepth content definitely helps with conversionsHave the right call to actions in the right placeStructure matters...
5 Blockchain Innovations Wall Street Is Watching in 2018
[ad_1] Financial professionals need to pay attention to how blockchain is impacting their industry. March 23, 2018 4 min read This story originally appeared on Due Blockchain technology was one of this past year's biggest stories. For example, Bitcoin, the pioneer of cryptocurrencies, closed out 2017 at nearly $15,000. As Bitcoin's popularity has grown, more blockchain innovations and cryptocurrencies have emerged from the shadows. Now, it's nearly considered mainstream. Since then, investors and fund managers have flocked to blockchain for fintech.Related: The Best Business Credit Card for Every Type of SpenderHowever, blockchain is more than just something to drive...
The Year of Online Courses (The Results. The Good. The Not so Good.)
https://secure.gravatar.com/avatar/3909061c014088968ae8f00069d0fc8c?s=128&r=pg [ad_1]One of my 2017 goals was to create and launch powerful online courses. Learn what went well, what could be improved, and what my plans are for 2018. Pat FlynnDecember 18, 2017Last year, when I was setting goals for 2017, I knew that a primary strategy for my business was going to be creating and launching effective and in-depth online courses for the SPI audience. One of the motivating factors for this was to significantly transform the way I generate income.You see, for the past eight or so years of running Smart Passive Income, I’ve generated the majority...
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