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This week’s roundup, includes tips to create effective CRM strategies for your business, implement 301 redirects for SEO, and generate high Conversion traffic for your website.
Learn how to create a positive Online Reputation for your small business, and make your Email Marketing campaigns more effective. We’ve covered all of this news and, much more, below!
From the UpCity Blog:
- How to know if your client is getting ready to fire you.
- Tech or talk? What’s the best way to communicate with clients?
Content Marketing:
- Jennifer Kelly highlights the merits of outsourcing the process of Content Marketing for your business.
- Follow the valuable tips from Nantale Muwonge to enhance your Content Marketing efforts in the year 2018.
- Jan Gordon offers guidance to evaluate the effectiveness of your Content Marketing strategy.
- Annie Pilon emphasizes the need for prioritizing Content ideas and improving social media engagement, to make your Content Marketing campaigns impactful.
Conversion Optimization:
- Learn how to create an effective strategy for generating high Conversion traffic to your website, from Martin Andrews’s blog.
- Siena Sara draws special attention to the commonly made CRO mistakes and offers guidance for marketers to avoid them.
- Azman Nabi highlights landing page strategies for improving user engagement and prompting visitors to perform the desired action that is deemed as a Conversion.
CRM:
- Follow the tips from Mehul Shah to create effective CRM strategies for your business.
Email Marketing:
- Alisa Bagrii’s blog lists the Email Marketing mistakes that can hamper the marketing efforts of businesses and offers guidance to avoid such mistakes.
- Lori Lynn Smith discusses why it is imperative to have a clear understanding of your audience and define clear objectives, for making your Email Marketing campaigns more effective.
- Brian Clark highlights smart ways to help marketers get more prospects from their Email Marketing leads.
Local SEO:
- Learn how Local SEO can help marketers to establish brands, augment traffic, boost sales and enjoy long term ROI, from Scott Gombar’s blog.
Mobile Optimization:
- Garry Grant offers guidance for marketers to prepare for Google’s Mobile first index.
- Bernadette Coleman discusses how Google’s Mobile first index would impact Local SEO and offers tips to gear up for this update.
- Amanda G. Watlington draws special attention to the impact that Google’s Mobile first index would have on your business and provides guidance to keep pace with it.
Reputation Management:
- Ryan Esco highlights the significance of Online Reputation Management in today’s scenario and offers guidance to incorporate it in small business marketing campaigns.
Search Engine Optimization:
- Learn how to implement 301 redirects for SEO, from Jobin John’s blog.
- Jake Baadsgaard highlights how the strategy adopted for SEO keyword research differs from that of PPC and offers guidance to create an effective keyword strategy for both channels.
- Roman Kniahynyckyj offers guidance to analyze and improve your website traffic, from an SEO standpoint.
- Ride Elamri emphasizes the need to be clear about your objectives, filter your keywords and have an effective landing page, for achieving desired results with SEO keyword research.
Social Optimization:
- Ken Tucker draws special attention to Social Content Marketing trends that can help marketers track their Social activities.
- Douglas Karr offers useful tips to improve Social Media engagement.
- Learn how to generate leads for your B2B business using Social Media, from Abdul Aziz’s blog.
UX/UI:
- Learn how UI colors can influence user behavior and drive conversions, from Steven Douglas’s blog.
- Frank DePino discusses how having a good UX can help marketers to tell brand stories, increase conversions and improve their entire marketing strategy.
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